https://www.avient.com/knowledge-base/article/gain-colorful-insight-ski-boot-market?rtype[]=1164
A supplier of plastic compounds now has an invaluable competitive edge in one of its primary markets, thanks to an in-depth research and color-finding project recently completed in partnership with Avient ColorWorks™.
After taking part in a customer-day event at the Avient ColorWorks design and technology center in Milan, company founder Francesco Franceschetti was inspired and suggested a collaboration to conduct an exhaustive study of the Italian ski boot marketplace and the colors boot makers use in their products.
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