https://www.avient.com/news/new-textile-printing-inks-collaboration-announced-between-polyone-wilflex-and-ryonet
As part of the relationship, Ryonet will be launching a new range of Wilflex™ co-branded textile inks called Ryonet® EPIC™ Lava™.
The Wilflex™ brand of inks emerged in the early 1960’s as screen printing on t-shirts gained popularity for self-expression allowing the Wilflex™ brand to gain global recognition.
Photo Caption: EPIC™ Lava™: a new range of Wilflex™ & Ryonet® co-branded textile inks.
https://www.avient.com/news/polyone-debuts-latest-healthcare-solutions-mdm-west-2015
Percept solutions offer brand owners a readily available method to authenticate their products overtly or covertly, while helping to maintain brand equity and control supply chain issues.
Color and design services: InVisiO℠ services and solutions help brand managers and designers leverage color design to reinforce brand recognition, communicate quality and favorable emotional associations, and increase functionality of their products by making the device easier or more intuitive to use.
https://www.avient.com/news/new-technology-avient-helps-trace-origin-fibers-polyester-and-polyamide-textiles
This enables producers and brand owners within the textile industry to more easily determine the source of the fiber, verifying information provided on labels.
The textile industry’s supply chain is complex, making it difficult for fiber producers and brand owners to trace the textile products back to them,” says Mauro Dallavalle, senior marketing manager, Global Fibers at Avient.
Our tracer concentrates offer an attractive option for companies looking for low-investment taggant technology that doesn’t require the purchase of special equipment while still providing excellent traceability and helping to protect the brand.”
https://www.avient.com/news/new-zodiac-libra-silicone-inks-polyone-present-eco-conscious-options-performance-wear-screen-printers
CLEVELAND – June 17, 2019 – PolyOne’s Specialty Inks group today launched Libra™ silicone ink, the latest offering within its new Zodiac™ brand collection of eco-conscious screen-printing inks.
Zodiac Libra follows Zodiac Aquarius™, a waterbased ink portfolio launched in January and the first offering within the new brand collection.
Zodiac Libra silicone ink meets these performance-on-garment requirements for brands that desire a non-PVC formulation.
https://www.avient.com/content/standards
Our logo is the most recognizable element of our brand.
To build strong brand recognition, the logo should always be used consistently in the formats listed on the previous pages.
https://www.avient.com/knowledge-base/case-study/utilizing-ocean-plastic-more-circular-economy
Recycled plastics can be used to create new products across several industries, but one brand owner in particular was looking to incorporate recycled plastics in their consumer applications.
reSound REC recycled content formulations helped this brand owner deliver on their sustainability goals.
https://www.avient.com/knowledge-base/case-study/closing-loop-post-consumer-recycled-pet-beverage-bottles
This in turn affects consumer perceptions of product appearance and brand value.
As a result, brand owners want to ensure the oxygen scavengers used in their PET bottles maintain efficacy with increasing levels of rPET.
https://www.avient.com/sites/default/files/2024-10/Avient_CodeConduct_2024_POL2.pdf
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https://www.avient.com/news/cosmetic-packaging-reimagined-versaflex-pkg-thermoplastic-elastomers-polyone
Recently, for example, a market-leading global cosmetics brand chose Versaflex PKG for its next-generation makeup compacts.
To support design needs for cosmetic packaging, PolyOne’s chemically compatible Versaflex™ PKG TPEs enable brands to:
PHOTO CAPTION: PolyOne offers chemically compatible thermoplastic elastomers for brand owners and converters who create cosmetic packaging.
https://www.avient.com/news/archives?page=56
PolyOne Accelerates Design Freedom for Dairy Brands with Novapet PET Light Blocker
Global Premium Brands Count on PolyOne’s Inspired Colors, Materials and Finishes for Luxury Packaging
See LEDs in a Brand New Light: PolyOne UltraTuf™ LED Light-Diffusing Sheet Cuts Hot Spots, Improves Design Freedom