https://www.avient.com/knowledge-base/case-study/computer-mouse-goes-premium-soft-touch?ind[]=21537
Enhanced user experience drives increased market share, over $400,000 in new sales revenue
The new premium mouse hit store shelves amid positive reviews, generating brisk sales and enabling the manufacturer to improve its share of market.
The OEM’s new product, featuring Avient’s contribution, increased market share and generated more than $400,000 in sales during the first year of production.
https://www.avient.com/knowledge-base/case-study/computer-mouse-goes-premium-soft-touch?pname[]=10734
Enhanced user experience drives increased market share, over $400,000 in new sales revenue
The new premium mouse hit store shelves amid positive reviews, generating brisk sales and enabling the manufacturer to improve its share of market.
The OEM’s new product, featuring Avient’s contribution, increased market share and generated more than $400,000 in sales during the first year of production.
https://www.avient.com/products/polymer-additives/anti-counterfeiting/plastiward-counterfeit-protection
Developing strong anti-counterfeit protection is therefore essential to reduce the risk of low-quality, dangerous goods from circulating in the market.
Customers in Control – Hands full control over to customers, thus avoiding liability claims, loss of sales, image damage, and market loss
Marketing + Technical Info
https://www.avient.com/products/polymer-additives/laser-marking-additives/colorant-chromatics-uv-laser-marking-technology
Marketing + Technical Info
Product description, key characteristics and markets/applications (Chinese language version)
Product description, key characteristics and markets / applications
https://www.avient.com/news/polyone-showcases-continuous-fiber-composite-materials-camx-2018
PolyOne’s continuous fiber reinforced composites provide high strength and lightweight performance for applications in the automotive, heavy truck, marine, consumer, industrial, and electrical transmission and distribution markets.
PHOTO CAPTION: PolyOne’s portfolio of advanced thermoplastic and thermoset continuous fiber reinforced composites offers customized solutions to serve a full range of markets and industries.
Michelle Maniscalco
Senior Manager, Marketing Communications
PolyOne Corporation
+1 440-930-1988
michelle.maniscalco@avient.com
https://www.avient.com/news/avient-develops-new-hardness-grades-high-performance-barricade-elastomers-portfolio
Developed in response to customer inquiries and application requirements in growing industrial and consumer markets, the new formulations satisfy high-temperature / low compression set performance needs at this broader durometer spectrum.
Market and application demands are ever changing, and it’s our responsiveness and deep formulation expertise that help customers meet those challenges head on,” said Matt Mitchell, director, global marketing at Avient.
Media contact
Michelle Maniscalco
Senior Manager, Marketing Communications
Avient Corporation
michelle.maniscalco@avient.com
https://www.avient.com/news/polyone-appoints-uniflon-performance-additives-colorant-chromatics-distributor-brazil
Uniflon has extensive knowledge of fluoropolymer technologies as well as the high-temperature polymer market in Brazil,” explained Barto du Plessis, general manager, Colorant Chromatics.
Uniflon’s local warehousing, sales and technical support expertise will help our customers reduce their product lead times and accelerate their speed to market.
Media contact
Peter Bredenkamp
Marketing Communications Specialist
PolyOne ColorMatrix
+44(0)7794 006170
peter.bredenkamp@avient.com
https://www.avient.com/news/avient-launches-new-bio-filled-polymer-grades-fakuma-2021
This has enabled us to work toward our sustainability goals, while bringing new competitive solutions to the market,” said Cevdet Yüceler Owner and Chairman of the Board at Difaş.
Avient material science experts are continuously developing innovative solutions that enable our customers to achieve their sustainability goals and reduce overall impact on the world’s resources,” said Matt Mitchell, director, global marketing at Avient.
Media contact
Michelle Maniscalco
Senior Manager, Marketing Communications
Avient Corporation
michelle.maniscalco@avient.com
https://www.avient.com/news/polyone-itma-2016-meeting-stringent-environmental-regulations-advanced-fiber-coloring-solutions
This can help brands to obtain deeper insights into what today’s markets demand and how to leverage future trends.”
Manager, Marketing Communications Asia
PolyOne Corporation
+86 21 60284888
jennifer.huang@avient.com
Naomi Bennett
Marketing Communications Manager
PolyOne Corporation
+44 151 632 8800
naomi.bennett@avient.com
https://www.avient.com/news/avient-unveils-colormatrix-lactra-esl-new-light-blocking-solution-extended-shelf-life-dairy-products
CLEVELAND – January 21, 2025 – Avient Corporation, an innovator of materials solutions, announced the launch of ColorMatrix™ Lactra™ ESL, an additive solution formulated for the extended shelf-life (ESL) dairy market.
The global ESL dairy market is experiencing significant growth, and Avient's Lactra ESL is poised to meet the evolving needs of this dynamic industry.
As the ESL dairy market expands, Avient's ColorMatrix Lactra ESL light-blocking additive solution stands out as a more sustainable choice for brands looking to enhance their product quality and extend their market reach.