https://www.avient.com/sites/default/files/2025-05/Smartbatch Shampoo _ Conditioner OEM Case Study Snapshot.pdf
C O N S U ME R PAC K AG E D
G O O D S C O M PA NY
S H A M P O O & C O N D I T I O N E R
B O T T L E S A N D C A P S
• Achieve a precise color match while ensuring a high
amount of post-consumer recycled content (PCR) in the
inner layer of the bottle
• Reduce development time for quicker approvals and lower
costs, and to enable rapid speed to market
• Used proprietary Color Prediction Tool to
digitally illustrate color possibilities while
developing a customized PCR solution
• Leveraged Avient’s ColorWorks Design &
Technology Center to adjust colors
according to the customer’s specifications
and accelerate commercialization
Smartbatch Combination Colorants &
Additives
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-12/Avient_ProdStewardship_Policy_Dec_18_2023.pdf
Consider environmental, health and safety impacts into product
design, manufacture, use, reuse, recycling and disposal
https://www.avient.com/sites/default/files/2023-09/OnColor Laundry Detergent Case Study Snapshot.pdf
LEADING HOUSEHOLD
GOODS MANUFACTURER
L A U N D R Y D E T E R G E N T
B O T T L E
• Increase post-consumer recycled (PCR) content to help
meet state minimum standards
• Improve color consistency to achieve global brand
harmony and enhance on-shelf presence
• Raised PCR level to 40% of the bottle weight,
meeting sustainability goals and minimum PCR
content regulations
• Reduced thickness of outer bottle layer by 30%
while increasing opacity, and removed colorant
from middle layer
• Delivered improved color consistency
• Offered cost savings with a concentrated solution
• Deployed on-site scale-up support at all converter
locations
OnColor™ Polymer Colorants –
Super Concentrated Formulation
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2024-08/OnColor REC Door Panel Case Study Snapshot.pdf
AUTOMOTIVE OEM
I N T E R I O R D O O R P A N E L
• Available for multiple resins and approved OEM colors
• Maintain performance characteristics of traditional raw
materials that use conventional carbon black
• Pass REACH and RoHS requirements
• Retain color consistency and stability
• Provide a Product Carbon Footprint (PCF) calculation that
aligns with ISO 14067:2018
• Provided recycled content formulations that
met all design and engineering goals while
achieving sustainability targets
• Provided effective alternative to materials
using virgin carbon black
• Achieved color stability under xenon arc and
TUV methodology
• Supplied necessary PCF calculation
certified by TÜV Rheinland and aligning with
ISO 14067 requirements
OnColor™ REC Polymer Colorants
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2022-11/Seat Buckle System Application Snapshot.pdf
TIER 1 SUPPLIER
S E A T B U C K L E S Y S T E M
• Rapid development of 3 colors for global OEM platform, for
3 materials (POM, SAN, PP)
• Help Tier 1 transition from printing to laser marking of
buckles
• Develop formulation that offers laser marking solution plus
color
• Quick reaction to develop three colors for
this global vehicle launch
• Smartbatch™ color + laser marking
formulation met requirements for critical
safety components
Smartbatch™ Combination Colorants &
Additives
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/resources/safety-data-sheets?page=5923
BLACK + ANTIOX FOR RECYCLED CLOSURES
PG 113443.14 BU PP AS
PP FR 8-6 LMS-1000
https://www.avient.com/resources/safety-data-sheets?page=6187
PP/TPE THERAPY RED
NARANJA LISO PP
RECYCLED PRIMER GRAY
https://www.avient.com/resource-center?document_type=59&page=22
Additives and Colorants for PP-R and PP-RCT Pipe Systems
Learn more about our additives and colorants portfolio for PP-R and PP-RCT pipe systems
NIR Sortable Colorants for Recyclable Packaging - Product Bulletin
https://www.avient.com/resource-center?document_subtype=0&document_type=59&form_id=resource_filter_form&industry=0&op=FILTER RESULTS&product_family=0&product_name=0&page=22
Additives and Colorants for PP-R and PP-RCT Pipe Systems
Learn more about our additives and colorants portfolio for PP-R and PP-RCT pipe systems
NIR Sortable Colorants for Recyclable Packaging - Product Bulletin
https://www.avient.com/resource-center?document_type=59&document_subtype=0&industry=0&product_family=0&product_name=0&op=FILTER RESULTS&form_id=resource_filter_form&page=22
Additives and Colorants for PP-R and PP-RCT Pipe Systems
Learn more about our additives and colorants portfolio for PP-R and PP-RCT pipe systems
NIR Sortable Colorants for Recyclable Packaging - Product Bulletin